Are you a health professional struggling to fill your practice with regular clients?
Do you find it hard to get clients for your service?
Do you feel overwhelmed by social media and knowing how to use it to bring clients to you?
Are you inconsistent - producing a ton of content for several weeks, then crickets for months because nothing happened despite all your efforts?
Do you bounce between 'should I niche down' vs 'should I see everyone' when it comes to defining what you do, and for who?
Are you confused by the many marketing options available - funnels, lead magnets, online courses?
Do you struggle with actually charging people money for what you do, and 'closing the sale' on any discovery call or consultations you get?
Transform Your Practice with our 12-week, hands-on, get stuff done training!
Our "Confidence to Practice!" training program is designed specifically for therapists, health coaches, and nutritionists who are ready to take their practice to the next level. This 12-week program is highly practical and hands-on, ensuring you not only learn valuable skills but also implement them as you go.
Each week, you'll have both recorded modules to follow, and live group sessions where we cover essential topics such as goal setting, defining your ideal client, and creating a signature service. Between sessions, you'll complete practical exercises and tasks, immediately applying what you've learned to your practice.
By the end of the program, you will have:
Set clear 1-3 year goals for your practice, including financial targets, with a strategic plan to achieve them.
Developed an easy to execute marketing funnel tailored for your services.
Clearly defined your ideal clients, what you offer them, and how to communicate effectively with them.
Created an effective website, several engaging lead magnets, and an efficient sales process for consultations.
Gained confidence in marketing and selling your services, supported by practical tools like Canva and ChatGPT.
Why train with us?
We know how hard it is to deal with the business side of building a busy health practice.
Our founder and CEO, Emma Murphy, had her own busy private practice as a Psychotherapist for over 12 years, and has been training other practitioners since 2017.
Having first grown her own practice, then grown Eating Freely to be the world's leading network of emotional eating and binge eating disorder specialists across more than 10 countries - Emma and her team of trainers know a thing or two about marketing and running a health business.
Emma's team of trainers are all practitioners in private practice themselves - we all walk our talk here at Eating Freely!
We have trained over 300 practitioners to specialise in emotional and binge eating.
We've had over 60 Licensed Eating Freely Practitioners in our network.
And we've helped all our trainees and licensees get better at the business side of their practice.
It's hard to think about the business side of health - it can feel 'icky' to have to market yourself and sell your services. But in order to deliver great support and keep your client at the centre of your practice, you must also be supported by your practice.
Goal Setting: Start by setting clear, achievable 1-3 year goals for your practice. This includes financial targets, career milestones, and personal preferences! You CAN design and build a sustainable business that aligns with your life.
Marketing Fundamentals: Gain a deep understanding of what marketing really means for a therapist, health coach, or nutritionist. Learn the key components of a successful marketing funnel tailored to your specific field.
Ideal Client Definition: Go beyond the basics to deeply understand who your ideal clients are. You'll identify their needs, pain points and preferences. This ensures you connect with them more effectively across all your communications.
Mindset Work: Address and overcome any internal barriers that may be holding you back from success! We’ll work on challenging limiting beliefs, building confidence in selling your services, and overcoming fears around marketing and self-promotion.
Practical Implementation
Website Creation: Whether you're starting from scratch or refining your existing site, you'll create a professional, client-focused website that clearly articulates what you do and who you serve best.
Lead Magnets: Develop two effective lead magnets designed to attract and engage your ideal clients, making it easier for them to take the next step towards working with you.
Marketing Materials: Learn to create professional marketing materials using tools like Canva and ChatGPT, ensuring consistency and clarity across all your client communications.
Signature Program: Design and package your core service offering into a signature program that resonates with your ideal clients. This program will be your key to confidently selling your services, with a clear structure that meets client needs and delivers results.
Ready to Transform Your Practice?
By joining the "Confidence to Practice!" 12-week training program, you'll gain the skills, confidence, and tools you need to build a thriving practice.
Our goal is to give you everything you need to FULLY recoup your training fee with your first 1-2 clients purchasing your signature program!
